The Magic of Reality at App Store analyse

The ultimate digital book experience from Richard Dawkins, one of the world’s greatest scientists.

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No.1 book app in 27 countries, including UK, US, Canada, Australia, New Zealand, Norway, The Netherlands, Ireland and Sweden!

*WINNER of the Digital BookWorld Publishing Innovation Award for Best Non-Fiction App 2012*

*WINNER of a Best App Ever Award for Best Coffee Table Book App 2012.

*Highly Commended in 2011 Futurebook Awards Best App category*


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When and how did everything begin?
What is a miracle?
What is the sun?
Why do bad things happen?

Throughout history people all over the world have invented stories to answer profound questions such as these. Have you heard the tale of how the sun hatched out of an emus egg? Or the great catfish that carries the world on its back? These fantastical myths are fun – but what is the real answer to such questions?

The Magic of Reality for iPad is a new and groundbreaking approach to interactive books, taking us on an enthralling journey through scientific reality, and showing that it has an awe-inspiring beauty and thrilling magic which far exceeds those of the ancient myths.

Richard Dawkins and Dave McKean have created a dazzling celebration of our planet that will inspire and amaze people of all ages.

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Key Features:
• Full text from the new hardback book The Magic of Reality, beautifully re-imagined for the iPad
• Over 250 original illustrations from world-renowned artist Dave McKean
• Unique visual navigation and intuitive gesture controls
• Exclusive audio and video from Richard Dawkins
• Over 75 stunning animations that leap from the screen to bring the ancient myths to life
• Interactive demonstrations and games that allow you to get hands on with the science:
- Create your own rainbows using prisms and light
- Journey through space to understand the vastness of our universe
- Simulate the effects of heat, pressure and gravity on different states of matter
- Travel back in time to find out what your ancient ancestors looked like
- Artificially breed frogs to escape a hungry snake
- Fire Newton’s cannon around the Earth
- And more!

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Praise for The Magic of Reality for iPad:

"Richard Dawkins’ “The Magic of Reality” is a beautiful, educational iPad experience. The Magic of Reality is an educative book, which is further enhanced by its interactivity and wonderful full-colour artwork on the iPad’s large screen. If the topics dealt with here interest you, or even if you’re just a fan of the author, it’s worth a trip to the App Store."
The Next Web

"Great for kids. And for adults who have ever asked, Rainbows, magnets, gravity—how do they work?"
Boing Boing

"As a fun introduction to the big questions of science for adults and teens, its a corking little app."
Recombu


Praise for The Magic of Reality:

“I wanted to write this book but I wasnt clever enough. Now Ive read it, I am.”
Ricky Gervais

“Its the clearest and most beautifully written introduction to science Ive ever read. Again and again I found myself saying "Oh! So thats how genes work!" (or stars, or tectonic plates, or all the other things he explains). Explanations I thought I knew were clarified; things I never understood were made clear for the first time.”
Philip Pullman

“From the first sentence it reads with the force and fluency of a classic ... a luminous, authoritative prose that transcends age differences.”
The Times

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The Magic of Reality is also available as a text-only ebook from the iBookstore.